Sub-Zero Group, Inc. and Gorenje Group Announce North American Business Alliance

Sub-Zero Group Inc. to become the exclusive importer and master distributor for ASKO Cleaning Appliances in North America

Madison, WI, February 3, 2014 – Sub-Zero Group Inc., the industry leader in premium appliances with the Sub-Zero and Wolf brands, and Gorenje Group, manufacturer of the Swedish global ASKO brand of premium appliances, are now announcing a new distribution agreement cemented by the formation of new company, ASKO Distribution North America, LLC.   The new company, affiliated with Sub-Zero Group, Inc., will become the exclusive North American importer and distributor of ASKO residential dishwasher and laundry products.

Effective April 1, 2014, the ASKO brand will be distributed by the well-established Sub-Zero and Wolf distributor/dealer network and supported by its best-in-class Customer Care team as well as the factory-certified service, installation and parts distribution organization.


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United Appliance Servicers Association